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GPSR compliance for jewellery & accessories sellers
Since 13 December 2024, the EU General Product Safety Regulation (GPSR, Regulation (EU) 2023/988) applies to jewellery & accessories sold online to EU buyers — including handmade items such as necklaces, earrings, bracelets, hair clips, brooches. Marketplaces enforce it themselves: Amazon can suspend non-compliant listings and Etsy removes them.
This guide covers what that means concretely for jewellery & accessories: the information every EU-facing listing must display, the safety warnings that typically apply to this category, and the rules that exist beyond GPSR.
What every EU-facing listing must display
GPSR Art. 19 requires this information to be visible before purchase — on the listing itself, not just inside the parcel:
- Manufacturer name, postal address and electronic address
- If the manufacturer is outside the EU: name and contact details of the EU Responsible Person
- Product identification: a photo, the product type, and a batch or model reference
- Any warnings and safety information, in the language(s) of each EU country you target
Typical safety warnings for jewellery & accessories
Which warnings apply depends on your exact product — these are the ones that most often apply in this category. In your kit, each one comes pre-translated in every language of the EU countries you sell to.
| Warning (English version) | Legal basis |
|---|---|
| Keep this information for future reference. | GPSR Art. 9 — instructions and safety information |
| Contains small parts — choking hazard. Keep away from children under 3 years. | Choking prevention convention (non-toy products) |
| This jewellery is not intended for children under 14 years. | Age limitation convention (adult jewellery) |
| Contains magnets. Swallowed magnets can cause serious internal injury. Seek immediate medical attention if magnets are swallowed. | Magnet ingestion warning convention (EN 71-1 for toys) |
| Stop wearing the item if skin irritation occurs. | Skin reaction precaution convention |
Risk factors to assess before listing
Small or detachable parts (beads, clasps, charms)
Adult jewellery that children could reach or wear
Magnetic clasps or elements
Metal parts in prolonged skin contact
Each factor you tick adds the matching warnings and risk-assessment lines to your kit — that is how the documents stay specific to your product.
The documents to prepare
The fields above are the easy part — what takes time is preparing what goes in them. The GPSR Kit generates all four documents for your specific product in one pass:
- Safety Information Sheet — the warning texts to paste, in every language of the countries you sell to
- Simplified Risk Assessment — pre-filled for your category, to review, adapt and sign for your technical file
- Marketplace Checklist — the field-by-field steps for your channels
- Label Template — the mandatory mentions plus a copy-paste block for your listing descriptions
Free partial preview before any payment. Around 25 products? See Pro.
FAQ
Do I need GPSR compliance to sell jewellery & accessories to the EU from outside the EU?
Yes. GPSR applies to any product offered to EU consumers, wherever the seller is based. If the manufacturer is outside the EU, you also need an EU-based Responsible Person whose contact details appear on your listings and labels.
Which languages do my safety warnings need to be in?
Warnings and safety information must be in the language(s) of every EU country you sell to. The GPSR Kit covers 8 languages across the 27 EU/EEA countries — gaps for the remaining languages are flagged honestly in your checklist.
Is more than GPSR involved for jewellery & accessories?
GPSR is the baseline safety regulation for general consumer products. Depending on materials and use, other EU rules can apply on top — the pre-filled risk assessment in the kit flags the usual suspects for this category.
GPSR Kit helps you prepare product-safety compliance documents. It is not legal advice and does not guarantee compliance or marketplace approval. Review and adapt all content to your actual product before use.